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Yes, these are all real life head-lines inspired from this past year! As if public relations wasn't hard enough, we invite this mayhem into our lives and firehouses with our own actions. Trust me, after years in the news industry I can tell you that a head-line speaks volumes towards public perception (after all, who reads or listens to the story, right?). Don't give the "Media Circus" a reason to come to your town, your firehouse, and your home! You're expected to be a professional (whether volunteer, combination or career) - on duty and off, act like it!!


Have a Happy (and very safe) New Year, Brothers and Sisters!


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Comment by John K. Murphy on December 31, 2010 at 1:06pm

You are amazing. We do make it easy for the media. Your illustrations are so on-point

Have a great New Years and "live long and prosper"

Comment by Beth Kershner on December 31, 2010 at 10:37am
great work Paul......sometimes people get more from a picture than words......maybe this will send the message;)  Happy New Year friend
Comment by Chuck Wehrli on December 31, 2010 at 10:28am
New motto, "Have a safe year in 2011, no more firemen sent to Heaven".
Comment by Art "Chief Reason" Goodrich on December 31, 2010 at 9:59am


Your message and your timing is impeccable; this being the eve of the New Year.

Obviously, where it comes to public relations, the fire service can be its own worst enemy.

Your cartoon captures it most appropriately.

Will it be in your NEXT book?

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